POLITICS

When It’s Head Versus Heart, The Heart Wins

Science shows that when we are deciding which candidate to support, anxiety, enthusiasm and whom we identify with count more than reason or logic.

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  • Posted By: Dollard @ 05/22/2008 12:15:09 AM

    Senator Obama is real, not like the Clintons still playing the old politic system. Senator Obama must close the race real soon, so he can prepare for McCain in Nov. Hilary have to go, she keep manipulating the blue colar voters like she meant what she promised?
    I use to like the Clintons, lately their making me sick.

  • Posted By: Peter Michael @ 05/21/2008 11:23:36 PM

    Excellent article. Frightening. How vulnerable we are to a demogue who knows how to push our emotional buttons of fear and anxiety. I saw it happen with President Bush's second term race. He played the fear card so well. I can see that Sen. Clinton is very adept with Bill's coaching at pitching the right emotions to pull voters to her side.

  • Posted By: Tdhuinie @ 05/14/2008 6:17:37 PM

    IT MAKES ME SICK TO THINK IF OBAMA WIN THIS ELECTION... I WILL VOTE FOR McCAIN...

  • Posted By: k-rich @ 02/07/2008 1:50:28 AM

    To the poly sci student: Read Obama's book: Audacity of Hope. Then read Carl Berstein's biography of Clinton in which he talks about her difficulty in telling the truth. Both should be required reading for poly sci students. Then report back to us. Perhaps you should consider a different field because anyone who is narrow minded & ill-informed enough to judge someone on the color of their skin & say the essence of a person is solely what has been created by the media, should be in a different field. Maybe math, not a people science. Do some research next time before you embarrass yourself again.

    • Posted By: solvera @ 02/23/2008 11:33:35 AM

      Just pointing out that you told the poly sci student to read a book "by" Obama and "about" Hillary. I haven't read either one myself, just saying that you created a rather biased playing field.

      • Posted By: Lynn in NJ @ 03/07/2008 2:50:14 PM

        Well, at least Obama has written 2 books in which the public can evaluate who he is in his own words without relying on the media. The man has both style and substance, something the media and other politicains lack and fail to grasp.

  • Posted By: Lizzy @ 02/05/2008 9:13:22 AM

    Too many people vote with their heart and not their head- most of those people are Democrats- they vote emotionally - not intellectually.

    • Posted By: texjuanon @ 02/05/2008 10:32:35 AM

      Lizzy, you really ought to re-examine the evidence before you make such unfounded, sweeping statements. From what I have seen, quite the opposite is often the case.

      • Posted By: Tired of Media Spin @ 02/26/2008 1:20:37 PM

        Lizzy is a Republican, but she is correct. Who would vote for anyone before they checked the facts. Not media spin - that has brought us Bush, A War in Iraq, and now it is going to bring us Obama. Who would vote for any person that rewrote a bill that Nuclear Plants did not have to report nuclear leaks. And, this nuclear plan, Exelon, has given Obama $200,000 for his presidential bid for the white house. It is insane, and to top it off. Obama is still not telling the truth on his website - he states he did mandate it. Democrats need to wake up. I have been a Democrat for 30 years, I am going to change parties. I cannot in good concious vote for Obama. After checking his record, he is no better than Bush. He does not walk the talk. I am tired of Rhetoric - it is too dangerous for our Country. I will have to vote for McCain. And this makes me sick, but not as sick as voting for Obama.

  • Posted By: Tired of Media Spin @ 02/26/2008 12:54:56 PM

    There is not any science here. It is called propaganda exploited by the media. At times I thought the media must be in Obama's bed at night, and he must be really good. The media has brought us GW Bush twice without telling us all the facts , a war without telling us all the facts, and now Obama. Corporate media elects the president. I heard some pudents and newsreports discount truths that were important. This is just another media propaganda stunt, fact entities need to take responsibility for their behavior. Journalists read their script, bottom line. The job of a journalist is to find the truth and tell us the facts, not goosh and act stupid over someone. It is Duming down the population, we do not live in a democracy anyway. It is a global corporate world run by corporations, and we are run by corporations. Hope - that the the American people get a brain.

  • Posted By: adamskr @ 02/05/2008 10:41:14 AM

    Obama's cult-like following is bothering me. The irrational comments about Hillary Clinton are also troubling. My well thought out choice is Hillary Clinton. She is sharp, aggressive and I truly believe she will fight tooth and nail for the American public. Obama seems self-serving to me. Again, the cult-like feeling I get from his supporters is just creepy. I am not won over by speech-making and promises you an't keep. Hillary will get my vote!

  • Posted By: Aliza R. @ 02/05/2008 5:21:52 PM

    If the media-- Newsweek among them-- only publish chirpy stories about a candidates' childhood, or career, or spouse, or pets, it's no wonder that the majority of voters use "character" as their yardstick, rather than a candidates positions, experience, plans, and acceptability (domestic and international).

    There has been a marked dumbing-down of politics, and as a result declining voter turn out, and the increasing belief that candidates (and, in some cases, even parties) are interchangeable. That isn't surprising, when you look at what makes the TV news. Even Newsweek, which until this election at least could be counted upon to report on platforms, has now jumped on the personality bandwagon.

    As a voter, I want to know their previous record, their experience, their platform, and their plans for what they want to do. I want to know if they are familiar with the leading issues, domestic and international. It doesn't matter if I'd rather do lunch with Hillary or Barack or Mitt or John, because it will never happen; from a Presidential candidate's perspective, I'm a nobody. What does matter is whether members of Congress can and will work with them, and whether the Presidents and Prime Ministers of Canada, Germany, Britain, France, Japan, China, Russia, etc respect and can work with them. I'm not electing a buddy, I'm voting for the head of state. So, stop underestimating me, and other voters. True, not everyone will bother to learn everything, but at least make it easy for them to find out the facts, and you'll be surprised at how well they use them.

    • Posted By: solvera @ 02/23/2008 11:36:04 AM

      Thank you for your comments. I feel the exact same way but I haven't seen that many people writing about this stuff.

  • Posted By: jeanie605 @ 02/04/2008 11:39:24 PM

    Any one that votes for a Presidential candidate on the basis of their gender is voting for the wrong reason.
    We have seen Hillary Clinton crying on television, if she can???t handle the pressure of the preliminaries how can she ever handle the pressure of being our next President?

    • Posted By: johoba @ 02/05/2008 10:10:30 AM

      Hillary has been vilified for years as being "too cold, too calculating." These are qualities that people would rally around if it were a man. So for a single moment, she shows her ownn emotion. Now we are going to start vilifying her as being "weak"?

      I fully support Obama's message of hope. He is a great speaker and is energizing. The president does NOT work alone, and must be adept at working with congress and throughout the inner circles, like it or not.

      Clinton and Obama are not all that far apart on what they believe in. Where Clinton is criticized for "siding with the republicans" at times, Obama talks about "bringing the country together." Isn't that what Clinton is doing when she puts the needs of the country in front of "voting along party lines?"

      GO HILLARY!!!!!!!!!!!!!!!!

      • Posted By: RetiredMarine @ 02/15/2008 1:17:56 PM

        Problem is she is trying to have it both ways, as she does on issues. If she wants to be perceived as cold and calculating, then she should operate that way. If she wants to be seen as emotional and caring, so be it. But "FLIP FLOPPING" between the two as she does on issues is not acceptible and she deserves the "vilifying". She is just like Bill... a habitual liar, now everyone is upset that she is proving the point????

      • Posted By: Bornita @ 02/05/2008 11:49:03 AM

        I think that Hillary Clinton should work at Barack Obama's office. I think that would be the perfect job for her.

    • Posted By: Braes @ 02/05/2008 1:30:57 AM

      Retired USAF guy here, and I did more than my share of crying. Then I went back to work. I takes a bigger sack to have emotions and be exposed than to be the nut-job that holds it in and cracks. Just an observation.

  • Posted By: Hawkdawg @ 02/05/2008 12:32:33 AM

    Anybody who thinks Obama doesn't have the smarts to be President is truly clueless. He is plenty smart enough, just from his academic record--he graduated from Columbia undergrad, not Hawaii, and was the first black president of the Harvard Law Review, graduating magna *** laude. Disinformation like this "B average from Hawaii" drivel does not serve anybody well, including Clinton.

    Beyond grades and record, however, where he is at least the equal of Clinton, Obama is a much better writer and speaker--his grasp of the language is intuitive and powerful.

    I see no evidence that Obama can't "think quickly", either. But that skill is LEAST important in a president. Rather it's much more important to think DEEPLY, and then to rally the electorate to follow your lead with words that inspire.

    • Posted By: dweaver30 @ 02/05/2008 12:42:50 AM

      words are words -- we need substance back in the presidency and experience. I hope whichever one wins the democratic nomination can think quickly because they are definately going to need it. That's another positive with Hillary - the Republicans would be hard pressed to sting her very hard in a debate because we all know they've thrown everything at her over the years and she's come through successful. We can't say the same thing with Obama.

      • Posted By: RetiredMarine @ 02/15/2008 1:06:13 PM

        Are you kidding? The only time she ever comes ahead in a debate (against a democrat or republican) is when the moderator goes easy on her. If she gets a question that requires where she actually stands on an issue, she gets flustered, claims they are picking on her because she is a woman, or lays on the tears. Her in a new debate against a republican.... oh that would be a sight as she will get her clocked cleaned

    • Posted By: Braes @ 02/05/2008 1:28:44 AM

      Sir, My fear is what the Limbaugh types will do to Barack. They have no new material on the Clintons, that horse has been beaten dead. They are inventing stuff on him already. I know Barack is smart. How about wisdom and experience. You know, some grey hairs. I kinda need that. (And no I didn't vote for Bill either time, I went reform before becoming a D.

  • Posted By: unleashed004 @ 02/05/2008 2:01:54 AM

    Obama treats us like brainless cogs who will follow his empty message of 'hope'. Hillary talks about the issues, the real stuff - not fluff!

    • Posted By: RetiredMarine @ 02/15/2008 12:48:21 PM

      What issues? Can anyone ever decide which side of an issue she is on? Not by her speaches unless you only hear one. She is for and issue and against the same issue depending on the group she is talking with

  • Posted By: RebeccaT @ 02/05/2008 5:25:37 AM

    I am an uninsured white female and am basing my vote on a single issue. However, that issue is not health care. What scares me the most is that Hillary Clinton and John McCain not only showed a lack of judgment in voting for the war in Iraq, but they steadfastly refuses to admit it was a mistake. In addition to the horrendous cost of human life and suffering, those several trillion dollars could have solved all manner of problems here at home. I don't expect my President to be perfect, so I know there will be mistakes. But you cannot learn from your mistakes if you don't even admit that you made one. We had three extra years of war because Bush refused to admit he made a mistake and changed course. McCain and Clinton are doing exactly the same thing.

    • Posted By: RetiredMarine @ 02/15/2008 12:45:11 PM

      Again, you are blaming Bush for what he, congress, intelligence agencies in the US and foreign all agreed upon. As for "horrendous cost of human life", hello, war is hell. But in this case, less lives have been lost in this war than in any other war. In fact, more lives were lost in TRAINING for D-day than in this war. More lives were lost on our highways in a month than throughout the length of this war. Tell the people in Iraq who are no longer under horrendous dictatorship, that it was a mistake to free them..... The biggest problem in the US is that we are too focused on "Me and now" and don't look at the big picture since we are home in our own safe little world.

  • Posted By: jmarcus79 @ 02/05/2008 5:32:37 AM

    I was a diehard Clinton supporter.
    And then she cried.
    She displayed weakness, and selfishness - to cry is a good thing, but to cry out of self-pity alone is not necessarily a good thing.
    Especially not on public television, for a strong leader is one who is capable of showing emotional stability and restraint.
    If Hillary Clinton was a man, and if she had cried out of self-pity on national television, she would have been burned at the stake.
    If we do not hold women to the same standards as we hold men to, then we undermine the position of women in society and perpetuate gender inequality.
    Hence, I have decided to cast my vote with the better human being, the better leader.
    Go Obama!

    • Posted By: dweaver30 @ 02/05/2008 5:38:58 PM

      since when is shedding a few tears over something you care deeply about showing weakness? That explains who you're voting for.

      • Posted By: RetiredMarine @ 02/15/2008 12:40:25 PM

        when the only reason you are doing so is in an attempt to swing favor toward you. She plays the "strong" woman can take on any man role" when it suits her, then uses tears, or the excuse that men in a debate ganged up on her because she is a woman. This woman is a phony and a patheitc excuse for a presidential candidate.

  • Posted By: gfeldman @ 02/05/2008 7:30:18 AM

    I think that it is not as simple as the author states it. Remember, we are not only voting based on how a leader stands on today´s issues, we also are choosing who to trust to act on tomorrow's issues, whatever they might be. Most agree that the worst decision Bush made was to invade Iraq, but that was not an issue in the 2000 campaign. So we are looking for whom to trust, sometimes these little things matter and it is no "irrational" to pay attention. If Bush were as attentive to others in discussions as Clinton seemed to be in the debate perhaps he could have avoided some of the worst mistakes in US history.

    • Posted By: RetiredMarine @ 02/15/2008 12:34:36 PM

      How does Bush get all the blame for invading Iraq? It takes the senate support to get this done. Everyone was on the band waggon at the time based on intel reports from not only the US side but the international side. It is amazing the criticizms from people. If you are perfect... why don't you run for office. We were attacked on several occasions, 9/11 was the last straw. How is this decision to go after the bad guys considered "the worst mistake in US History"? Have you been to Iraq? The people there don't seem to think that the ousting of an oppressive dictator was a mistake. US has made several mistakes in history (i.e. how about WWII locking up japanese americans in concentration camps even though they were productive members of society just to name one). Maybe if we held our congressmen and senators to the same standards, we would vote in better politicians. One man or woman ake or break the country, but a group of men and women can screw us all. Maybe more care should be taken in ALL political elections.

  • Posted By: Leebo @ 02/05/2008 7:41:39 AM

    Thankfully, we have a candidate that appeals to our minds and our hearts: Barack Obama,

    The man taught at the University of Chicago. To say he is all inspiration (as some suggest) is just plain wrong and uninformed. He has had to tone down his wonkishness. I pray that people will see him for what he is - truly our greatest hope and a genius politician - in the best sense of the word.

    Obama for President - because this time we can have it all.

    • Posted By: RetiredMarine @ 02/15/2008 12:17:37 PM

      We don't need a "genius politician". What we need is a president with values and solutions to issues. Obama has no solutions to issues.... "lets change" is nothing but rhetoric, Hillary is a polititian who only wants power for power's sake and her goal is to enslave us to the government, McCain is another politician and although he is about defeating extremists, he also wants to sell our freedom to the UN. Either way, we are screwed

    • Posted By: inozchin @ 02/05/2008 8:16:15 AM

      You just proved the article's point!! Maybe he appeals to YOUR head and HEART because your emotions are taking over. I was voting for John Edwards till he no longer was an option on the dem ticket. The warm fuzzies is not what we need running our great nation and repairing the damage that has been done by this administration. A genius politician? I can't believe you put the last to words together, I guess it was that heart thing again.

      GO HILLARY!!!!

      I'll take years of hard work and experience everyday over a little wonkishness :)

      • Posted By: Leebo @ 02/05/2008 8:39:37 AM

        I respect your right to this position. I just can't imagine more years of Clinton drama. Seriously. We have major problems in this country that need to be addressed NOW. HIllary is far to divisive to get anything done. Plus, she'll bring the Republicans out of the woodwork to vote against her. Hillary didn't have the guts to stand up to this administration and helped vote us into this war! If that's "experience" I'll take Obama's judgment, as well as his ability to organize and get things done!

        He wasn't even supposed to be a contender in the "coronation" of Hillary. His actions speak louder than her words - he has put together an amazing organization for this campaign. He'll do the same in the White House. And Michelle compared to Bill? Please. No contest!

        I want the Obamas in the White House! Take care, everyone.

  • Posted By: Aliza R. @ 02/05/2008 7:49:19 PM

    P.S. As for the rush to get out???you can't. Not if you want American to have a shred of credibility on anything in any international forum for generations to come. Not unless you want the blood of millions of innocent civilians on your hands as Iraq, Afghanistan, Pakistan, Palestine, and others plunge into civil war on ethnic, tribal and religious fault lines. Not if you want to avoid giving a green light to all who hate America and want to attack America to go ahead and have fun. The situation was created by the fumbling, ignorant incompetence of a President who had never left the country before, ignored centuries of history, sneered at nation building, and was dazzled by blind ideology, but it's something that all Americans will have to wear for decades to come. The US is in Iraq and Afghanistan until you can nurture moderation in local leaders, build up civil society, support good governance and jump-start failing economies. Deal with it. That's reality. And EVERY legitimate candidate knows it, and will do it.

    • Posted By: RetiredMarine @ 02/15/2008 12:07:05 PM

      It is a shame that everyone can't see this. People want us dead, and our own media and some politicians do nothing but embolden the enemy through their words and attempts to weaken the US

  • Posted By: Tom Parrish @ 02/15/2008 11:27:40 AM

    Many of these comments seem to believe that if print media spent more time describing candidates positions, the public would be better informed. Since few voters are print readers, I have my doubts as to the veracity of this belief.

    On the other hand, many voters do watch the debates where little of substance is put before the candidates.

    I have seen the FISA amendments, including telecom amnesty mentioned once. I have never seen a question about how the candidates plan to reduce the national debt, repair the nation's infrastructure, deal with Bush's power grab, investigate the crimes committed by the Bush Administration, or a host of other national issues that voters would be interested in if they knew or thought about them.

  • Posted By: Aliza R. @ 02/07/2008 6:01:55 PM

    mfiller-- I agree. And, I'd add that people used to be quite capable of understanding and voting according to positions. There was a time when journalists were expected to provide precisely the information you argue for. Perhaps the problem isn't the dumbing down of the electorate, but a dumbing down of the journalists?
    I know that at a leading j-school here, when I was studying poli sci & economics, journalism students were taught all about the technical aspects (e.g. splicing video), but were required to take very few courses in the subjects on which they'd be reporting (history, economics, political science, biology, computer science, etc). Those who were students back then are senior writers now...
    The problem, in my mind, with mainstream media's abrogation of it's responsibility to present and compare political platforms is that people now have to hunt for it. Some lack the skills to do it, or the passion to spend all the time necessary. And others may be misdirected into believing false claims or extreme partisanship.

  • Posted By: mfiller @ 02/07/2008 4:40:08 PM

    NON-SEQUITER!!! That is what I said out loud as I started the second paragraph of this article. People's "cognitive-processing limitations" are not the reason they cannot learn about candidates's positions - it is their over-reliance on a national media (including Newsweek) that scrupulously avoids covering them. Where was the "Positions" issue of Newsweek? CSPAN is the only network where one can even see a stump speech - when Hillary tried to substitute a stump speech for one of her concessions, the networks all cut away within 2 minutes. Aparently, they expect issues to be communicated to their viewers in 30-second ads or not at all!

    You say "voter are not computers, willing and able to remember and analyze candiates every postion" - why is it that jornalist's computers are able to catalog and report results ahead of the Secretaries of State, but not willing to catalog candidates' positions. To compare and contrast the current positoins, one must navigate the candidates' web sites and perform a cataloging that is indeed a lot of work, and difficult for ordinary people. It should, however, be mandatory for some journalist on each newspaper, magazine, and TV network to do so. WHERE ARE THEY?

    Even if one can look at the current positions, how they have changed over time is also important. I did compare the Democratic candidate's energy positions in August, and again in November. Major changes had occurred. If I were a journalist, assigned to cover candidates' positions on the issues full time, I'd have had a database to compare, monitor, and report on these changes. I have an impression that Edwards put up positions early and stuck with them, while Obama filled his similar positions in over time. Hillary not only filled hers in, she made a radical adjustment from the policies that had served her as a NY Senator (such as support for the "Clean Coal" oxymoron, to those she needed for a national campaign (which looked an awful lot like Edward's by November). Who covered that story?

  • Posted By: nikkip1218 @ 02/07/2008 12:19:48 AM

    PHD for Hillary, I am so with you!!!! I am sick of stupid young people pulling down the rest of us. I study political science and I know better than to vote for Obama. He really is created by the media and it kills me!! But even more so because I am black. I am so angry and disappointed with young people like me and black people like me. We are too smart to be voting for someone just because he shares our race or he seems youthful. And Obama is not Kennedy or MLK!! It insults both of them to compare him to them.

    • Posted By: PHD for HILLARY @ 02/07/2008 3:19:50 AM

      Thank you! I just had a long talk with my Prof. who is also Black and older, woman, and she is horrified of what is going on. The first Black president woud be someone whose speeches are written by white 26-year-old guy from Massachussetts who does not even have a graduate degree. They are projected for Obama and he reads them. It's a freaking circus. I just hope people realize what they're doing because if he is actually elected, it will a total compromitation for Black folks. After he fails miserably on his face.

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