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The King of Nascar

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Hendrick's biggest management concern of late has been the economy. During a conference call one afternoon, he talks with dealers about slowing auto sales. The economic slowdown affects sponsors like Lowe's and DuPont, too. Hendrick admits to waking up at night worrying about business—he keeps his to-do list (currently 157 items) by his bedside. Right now his top priority is ensuring sponsors see measurable benefits from NASCAR. Sponsors appreciate that. "Rick is an ideas guy," says Bob Gfeller, senior v.p. at Lowe's, for whom Hendrick has helped broker deals with General Motors and Gatorade.

For now, Hendrick waves off concerns about how well Earnhardt—who's profane and rebellious, a contrast to Hendrick's starched, polished drivers—will fit in. "I don't want to change Junior, but I'm not going to let him change us," Hendrick says. If each driver sees his share of checked flags, it's likely they'll all finish happy.

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Posted By: yungan @ 02/12/2008 5:46:47 PM

Amen! I think a direct connection in monies donated and the pardon. There was way to much smoke surrounding Hendrick for there not to be any fire
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Posted By: CHYNADAD @ 02/12/2008 3:38:16 PM

Another GENIUS speak up.....................................please explain how there would be "less" people in jail if more Americans took accountability for their actions? Perhaps my thinking is in direct disproportion to yours, but I would say that MORE people being held accountable for crimes they committeed would result in MORE people in prisons. I do agree with your disdain for lawsuits with no merit, however it is the SAME lawyers who are keeping people OUT of prison -- by having their clients NOT assume accountability for their actions. In the future, follow old Chinese proverb "Before putting mouth in motion, make sure brain in gear". Oh...........one more thing : the noun "American" refers to a citizen of my country. In the future, please show our nation its due respect and capitalize it !!
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Posted By: CHYNADAD @ 02/12/2008 3:27:22 PM

Well done...........spoken like a TRUE LIBERAL !! Since when is "really knowing" someone a condition for guilt in a
Federal crime conviction? If that were the case, I guess John Wilkes Booth did not actually assinate President Abraham Lincoln -- because I did not really know him. What a concept you have invented..............criminals are only guilty if you really know them. Keep that course of logic, and help to elect the next President in 2008, also. If you put your trust in a guy who waffles an aide in the oval office, you are just the citizen we need to chart the future of this country. Do you really believe what you wrote earlier? SAD...............................