The number of casual videogamers is rising. If only the developers could find a way to make more money out of them.
Comment: Casual games are fun, but we are so used to them being, they will remain that way. Even niche games like iHOUSE's Price Me Now Game. Realius developed a game that tests real estate knowledge and compete to see who has the highest Real Estate IQ. Play price me now at ihousegames.com or check out the iHOUSE Blog Real Estate Your Opinion.
Comment: Not ALL casual game developers struggle to make money from their games. Thanks to a wide range of distribution channels, from online to retail to mobile to the seatbacks on leading airlines and etc., we at PopCap Games have never had a commercial 'flop' - all of our three dozen or so games have turned a profit.
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STRATEGIES Harmonix, creator of Rock Band and Guitar Hero, is changing videogames.
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CAMPAIGN 2008 John McCain's choice to manage the GOP convention this summer is lobbyist Doug Goodyear, whose firm once represented Burma's repressive regime.
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