BUSINESS

Why Pigs Can’t Fly

Economists have a new theory as to why the porcine economies of Southern Europe are still so sluggish.

 
 
 

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It's just over a year since the European Union celebrated its half century. Yet the EU looks ever less like a happy family. Last month euro-zone inflation hit its highest level since 1992, raising expectations that the European Central Bank will raise interest rates next month. That could exacerbate the economic divide in the 15-nation euro zone, split between those who've capitalized on globalization, and those who haven't.

Those at risk are the PIGS—Portugal, Italy, Greece and Spain—who earned their nickname by staying stuck as their nimbler competitors revived export and job growth by venturing abroad. Now higher rates designed to slow inflation in hot economies like Germany could choke what little growth is left in the PIGS. That's stoking political tension already peaking over a new EU constitution, and raising divergences in bond prices, which further exacerbate the two regions' fortunes. "The disparity in performance is putting stress on the currency union that binds the region together," says Walter Molano of BCP Securities. "Countries with large current account deficits and currency pegs are being slaughtered by the de-leveraging process like PIGS in an abattoir."

Diverging economies are not new in Europe. The old consensus was that Southern Europe was held back by a more protective attitude toward social policy. The new view is that the south missed the boat on making labor flexible, outsourcing and selling to emerging markets.

Geography, flexible labor policy and a Soviet legacy of skilled workers played a part in placing Northern Europe ahead. Nations such as Germany and Austria shifted labor-intensive production to their high-skill, low-wage and culturally similar neighbors in the east—including Hungary, the Czech Republic and Slovakia—after the fall of the Soviet Union in 1991. Soon after, they began moving plants into China, and exports to these emerging markets followed. Germany now ships 3.2 percent of its exports to China, triple the share in 1998, and is expanding in East European markets, while scaling back its share of sales to the faltering United States.

It's a different story for the south. Geographical and cultural differences, as well as a much smaller wage differential, made it harder for companies in Italy, Spain and Portugal to move plants to the east. Italy and Spain are exporting more to emerging markets, but the growth is slow, and both remain as dependent as ever on exports to the United States.

No wonder Germany's has remained stable at 3 percent, while Italy's fell from 2.5 to 0.3 percent, and Spain's from 4.6 to 2.7 percent. Germany also went global without losing jobs, unlike Spain and Italy. "Something counterintuitive happened after the north opted for globalization: these countries actually maintained their own labor levels," says Andrew Watt, senior researcher at the Brussels-based European Trade Union Institute for Research, Education, Health and Safety. German firms got a leg up because of domestic limits to wage hikes. But more important, according to Munich University research, companies like Siemens and Volkswagen boosted global market share by outsourcing to Asia, and rising sales also created demand for labor at home, raising per capita GDP.

The south now looks to French President Nicolas Sarkozy's plan for a Mediterranean Union of 38 nations in Europe, North Africa and the Middle East. Southern European leaders are saying that the cheap labor and slowly emerging markets south of the Mediterranean is what they need to catch up. Euro investments in the southern Mediterranean rim are rising, almost doubling to €31 billion from 2005 to 2006. Much of this is coming from Southern Europeans hoping that nations such as Morocco, Algeria, Tunisia, Egypt and Leban-on can do for them what Eastern Europe and Asia has done for the North.

© 2008

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  • Posted By: Assassino @ 04/24/2009 10:03:08 AM

    This article is very banal, superficial and in my view based on scarse knowledge of the subject treated. You show a tendency to criticise to much without knowing too much about what you are talking about. One thing, for example - Iltalian companies has long moved production to east europeran countries: So the geography argument does not make any sense. I am very surprised by the decision of this magasine to publish such articles.

  • Posted By: Zubi Fernandes @ 02/21/2009 2:01:14 AM

    Minha cara senhora, espero que seja uma profunda conhecedora das culturas sul-europeias... só assim poderia, creio eu, dissecá-las de forma tão "profunda" (à falta de melhor termo) nas suas aparentes fragilidades.
    N.B. Se o meu português estiver a ser confuso demais para o seu software de tradução, desde já lhe ofereço a minha disponibilidade para irmos beber um café à beira-rio, quiçá numa pequena tasca lisboeta inundada pelo sol. Estou deveras convencido que a sua personalidade iria evoluir para uma forma um pouco mais graciosa... quem sabe até talvez... mais educada.

    Espero também (sinceramente) que a senhora entenda que no actual mercado global nenhum dos países da comunidade europeia, por si só, pode competir comercialmente com gigantes como o bloco americano ou o bloco asiático... como é óbvio, só através de um bloco de idêntica dimensão (sim, estou a falar da comunidade europeia) é que os nossos povos (sim, incluindo o seu) poderão sobreviver no mercado global. Esta união necessária à sobrevivência de todos nós (europeus) colide com uma barreira construída e alimentada por incontáveis gerações... a barreira do nacionalismo cego!... a europa perdeu a sua posição dominante no mundo em grande parte devido às eternas quezílias entre vizinhos.
    ... A lógica dita que nos devemos centrar nos interesses comuns (economia de mercado, defesa, educação, saúde, etc) e não nas diferenças culturais (as quais defendo que devam naturalmente ser mantidas. A nossa europa tem uma história antiquíssima... porquê uniformizá-la?)

    Por fim, espero (perdoe-me esperar tanto de si) também que compreenda que não é de bom tom insultar os seus companheiros desta viagem comum que é a nova europa.
    ... não lhe fica bem... nem fica nada bem nas páginas de qualquer revista que se considere minimamente séria.

    Espero ter-lhe sido útil.


    Atentamente,

    Zubi Fernandes
    (Almada, Portugal)

    zubifernandes@gmail.com
    http://zubifernandes.blogspot.com/

  • Posted By: beijokense @ 09/13/2008 10:25:57 AM

    Miss von Reppert-Bismarck,
    I suggest an acronym for a group of Central and Northern EU countries, including yours.
    Belgium, Ireland, Czech Rep., Hungary, Estonia, Sweden.
    I miss finding a country starting by a T...
    Regards,
    Beijo Kense
    http://antoniopovinho.blogspot.com/2008/09/porcos-e-cabras.html

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