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Recovery? What Recovery?

 

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Then I have a day like May 5. I read the Fed chairman's testimony and feel a bit upbeat, only to get surprised by the collapse of Salyer. Certainly, as my brother points out, it is unlikely we'll lose the entire sales volume even if our troubled customer disappears, because other customers will step in to fill the gap, and they'll buy product from us too. But is it insane to hold off on optimism when you're not sure whether another customer could bite the dust? Perhaps waiting to make any big investments makes sense until we're completely sure recovery is on its way. Of course, if I wait, and lots of other businesspeople like me wait, what will become of those green shoots that may be dotting the landscape?

© 2009

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Member Comments

  • Posted By: Bizsavings @ 10/08/2009 3:37:42 PM

    Small business owners must remain positive and optimistic. By cutting costs where possible, small business owners can redirect funds towards marketing and customer loyalty programs. It's difficult to accurately project how long things will be this way, but the economy will recover, so holding on is a must. The Discount Business Association provides free support for small businesses to include free marketing materials, free business resources and a business success blog. http://discountbusinessassociation.com Don't quit, use social marketing and low cost methods to grow your business.

  • Posted By: Dr.Phillips @ 10/02/2009 4:18:58 PM

    There is a great truthful article in Today's NY Times by Paul Krugman, Mission Not Accomplished, a superb piece. Thanks to him for pulling the cover off such buzz phrases as "many shoots." Shoots and sprouts with 52 percent unemployment, among youth,Fresno California farm owners and workers facing unemployment at the 40 percent level do not make a recovery and fail to support a mission accomplished, and irrational braggadocio that is incomprehensible to understand.

    The data summaries Krugman presented is the true reality. It contrasts with the various spins being placed upon a dying national economic performance. Two trillion in lost production, employment and growth may be just the beginning. The soothsayers remind me of President Hoover's comment in 1932 that "hobos are eating well, in fact one had ten meals in a single day, or people are giving up their jobs preferring to make more selling apples."

    The complacency he refers to can be found everywhere. I recently read about a Republican potential candidate for the presidency in 2012. The thrust of the article included his assembly of a strong team of technology, major players and big party officials. I searched this candidate's profile for a simple action statement to address the under and unemployed without income in this nation. He could have at least thought out of the box and made a few suggestions like;

    * Elimination or reduction of state corporate taxes through increase of jobs in states, thus providing payroll tax growth, which has been unavailable this past year, through new jobs,

    * Establishment of a strong jobs now, task force composed of corporate CEO''s, economists, bankers, workers, state officials and other designated individuals, which exists solely for the express purpose of job creation-restoration,

    * Establishment of a strategic plan for growth in American jobs, including recent high school/college graduates, over the next three years, with measurable targets and objectives.

    * Development of a reporting system to the American people listing the number of jobs created, their location, their occupational emphasis, and a list of companies hiring. on a monthly basis.

    The time is long overdue for this administration, the congress, and the nation to focus on the main problem, the true elephant in the room. We need jobs in America now, the nation's economy is at risk of being destroyed, let us make this priority one ahead of, Olympics, cap and trade, healthcare reform. let's fix this dying economy with its massive job losses. It still is the economy, we need these jobs now more than ever but a complacency which has promoted a lack of rationality is preventing a solution. I agree with Krugman, The Mission is not accomplished.

    Dr. Phillips
    Bloomington, IL

    Posted by: Dr. Alan Phillips | October 02, 2009 at 08:22 AM

  • Posted By: drjalee52 @ 09/11/2009 12:49:58 AM

    Although things appear deem, we most approach the present and future with a positive attitude. I am 54 and have lived through some rather challenging times. Change is so rapid. The computer has changed my world and contacts. We sleep while others work. There are huge cultural differences but I learned that business is a form of war. We must simply push forward; rain or snow. PUSH NOW!

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