1. Positioning and Repositioning Finding a central idea for business that keeps meeting customers' demands and that makes money.
2. Pinpointing External Change Detecting threats as industries and customer behavior shift in order to keep the business on the offensive.
3. Leading the Social System Getting the right people together with the right behaviors and the right information to make better, faster decisions and achieve results.
4. Judging People Assessing people based on their actions, decisions and behaviors and matching them to the demands of the job.
5. Molding A Team Getting highly competent, high-ego leaders to work together smoothly.
6. Setting Goals Determining desired outcomes that balance what the business can become with what's realistic.
7. Setting Laser-Sharp Priorities Defining the path and aligning resources, actions and energy to accomplish the goals.
8. Dealing With Social Forces Anticipating and responding to social pressures you don't control but that can affect your business.