Steven Levy

Hard Driving

Digital storage is vital. But Seagate's CEO says we don't respect it—and the country needs to keep it.

How Apple's iPhone Ate The New iPods

Fall means football, back to school, presidential politics … and new iPods. Once again Apple CEO Steve Jobs gets a chance to trounce his hapless competitors in the digital-media area by unveiling better stuff at lower prices, just in time to make sure the Apple Store will be packed with holiday buyers. "We run scared," Jobs says. "We reinvent ourselves frequently because we have to stay ahead, and because we want to make cool stuff." So, last Wednesday Jobs donned his costume of black mock...