Trump Campaign Uses Kanye West to Sell MAGA Hats: 'Don't Be Silenced'

President Donald Trump knows a good sales tactic when he sees one. And when Kanye West tweeted about his general support for the president Wednesday, and about his signed "make america great again" trucker hat, the Trump campaign seized on the moment.

Trump's campaign sent a fundraising text message to supporters Thursday discussing West's recent bout of love for the president and the ensuing backlash against the musician and businessman. "Don't be silenced," the top of the message said in bolded capital letters.

"Group think is a mandate of today's society and when a free thinker like Kanye West speaks truth, they attack him," the text continued, without explaining who "they" might be. "We support Kanye speaking his mind, even if sometimes we do not agree on the issues."

The text then told readers to support free thinking by purchasing a red "MAGA" hat just like West's.

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The Republican National Committee also retweeted a picture of West's signed hat and added a link so that supporters could purchase their own with a $25 donation to the Trump campaign.

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Republican and Democratic politicians often use celebrities to advance causes they care about or to fundraise and campaign on their behalf. Hillary Clinton, for example, relied heavily on Katy Perry and Lena Dunham as her surrogates during the 2016 presidential campaign.

But the Trump campaign has typically had trouble garnering support from A-List celebrities. At his 2016 inauguration, there were rumors that Trump's committee was turned down by multiple performers. America's Got Talent runner-up Jackie Evancho ended up signing the national anthem at the event. Compare that to when Beyonce sang for President Barack Obama's 2013 inauguration.

West's love for Trump isn't new. The rapper and clothing designer met with Trump at his tower in New York City shortly after the election. Before that, West said during a November 2016 concert that he would have voted for Trump. Soon after, the performer was placed on psychiatric hold and hospitalized for eight days at the UCLA Medical Center.

"You don't have to agree with trump but the mob can't make me not love him. We are both dragon energy. He is my brother. I love everyone," West tweeted on Wednesday. 'I don't agree with everything anyone does. That's what makes us individuals. And we have the right to independent thought." West later clarified that "If your friend jumps off the bridge you don't have to do the same. Ye being Ye is a fight for you to be you. For people In my life the idea of Trump is pretty much a 50 50 split but I don't tell a Hillary supporter not to support Hillary I love Hillary too."

Trump Campaign Uses Kanye West to Sell MAGA Hats: 'Don't Be Silenced' | U.S.