Kamala Harris Hispanic Voter Surge Poll Election

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Aila Slisco

By Aila Slisco

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Vice President Kamala Harris is making a dramatic comeback with a key demographic group just weeks before Election Day, according to new poll results.

A poll released on Wednesday by The Economist/YouGov showed the vice president leading former President Donald Trump by 60 percent to 35 percent among Hispanic U.S. adults, a margin of 25 percentage points. Last week's edition of the same poll showed Trump closing the gap to within 5 points, trailing Harris among Hispanics by only 48 percent to 43 percent.

This week's poll was not the first time that an Economist/YouGov survey has shown Harris with a 25 point advantage among Hispanics. The same margin appeared in a poll released in late September, while a poll conducted during the week after the September 10 presidential debate gave Harris her best-ever lead of 28 points among Hispanic voters.

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Harris was leading Trump among all adults by a much smaller margin in the new poll, 48 percent to 45 percent. Another 4 percent of respondents were undecided, while the remainder said that they would vote for a different candidate or would not vote. The poll was conducted online among 1,624 U.S. adult citizens from October 15 to October 17. It has a margin of error of 3.3 percent.

Kamala Harris Hispanic Voter Surge Poll Election

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Newsweek reached out for comment to the Harris and Trump campaigns via email on Wednesday.

The Trump campaign has spent a considerable amount of time and resources attempting to win over Hispanic voters due in part to the demographic shifting notably toward Republicans in recent years.

The GOP has benefited the most in Florida, where conservative Cuban American voters who support the former president have helped transform what was once a reliable battleground into a state with a significant red lean.

Harris appears to have a clear edge over Trump among Hispanics overall. A UnidosUS poll released last month showed that Harris had a 59 percent to 31 percent lead over Trump nationally in the demographic, which was still a slight drop in support from the 61 percent that President Joe Biden garnered in 2020.

A poll released earlier this week by the Hispanic Federation and Latino Victory Foundation found that Harris was maintaining a 28 point lead over Trump among Latinos in the critical battleground states of Pennsylvania, Michigan, North Carolina, Nevada, Arizona, Wisconsin and Georgia.

Trump's recent campaigning in deep-blue California, a state that he has little realistic chance of winning, could be part of a long-term strategy among Republicans to appeal to Hispanic voters nationally.

Florida International University political science Professor Eduardo Gamarra previously told Newsweek that Democrats could no longer consider Hispanic Americans to be a reliable voting bloc.

"Hispanics are increasingly behaving like the general electorate," Gamarra said. "The economy is the main issue, followed by concerns unrelated to immigration. Second and third generation Hispanics are also behaving more like their American counterparts, sharing similar cultural preferences."

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