Kim Kardashian West may have put her family on the map with the highly successful, incredibly lucrative E! reality show, Keeping Up With the Kardashians, but it's her baby sister Kylie Jenner whose banking the most from her celebrity. Jenner was featured in Forbes' annual list of the 60 Most Successful Women Entrepreneurs in America on Wednesday for her massive fortune worth $900 million.
The 20-year-old landed on the 27th spot on the list thanks to her highly successful Kylie Cosmetics, most notably Jenner's popular Lip Kits. The company, of which Jenner owns 100 percent, is worth $800 million alone. Not to mention the millions she's earned from her many endorsement deals, TV appearances and retail goods from the Kendall + Kylie Clothing brand she shares with sister Kendall Jenner.
The success of Kylie Cosmetics is mostly linked to the new mom's legion of loyal social media followers, who are quick to snatch up whatever items she promotes. The Kylie Cosmetics Instagram touts some 16 million followers while Kylie Jenner's personal page, which she regularly endorses her makeup on, has roughly 110 million followers.
"Social media is an amazing platform," Kylie Jenner told Forbes in an interview released Wednesday. "I have such easy access to my fans and my customers."
The youngest person to ever make an appearance on the Forbes list, Kylie Jenner's fortune is more than twice as large as her second-eldest sister, Kardashian West, who Forbes listed as worth $350 million. Despite the success of her latest venture, makeup brand KKW Beauty, the company has only grossed about $100 million in revenue since its launch in 2017.
Kylie Jenner and Kardashian West's sisters aren't doing too bad for themselves either. A model, Kendall Jenner is worth roughly $18 million while Kourtney Kardashian and Khloe Kardashian are worth a reported $35 and $40 million, respectively, according to a Time Money report released July 5.
