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By Megan Cartwright
Associate News Editor
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Rihanna's Savage X Fenty Bridal Collection announcement has caused hysteria online.
Why It Matters
The Diamonds singer, whose real name is Robyn Rihanna Fenty, hasn't put out new music in nine years—her last album Anti released in 2016. While she didn't announce a new album this time, her fans—known as The Navy—are vocal and supportive when it comes to anything the Barbadian singer does.
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Some social media users also think there's a hidden meaning behind nine-time Grammy Award winner's new launch—that she and boyfriend A$AP Rocky may soon have their own wedding.
Newsweek reached out to Rihanna's representative via email for comment.
What To Know
Rihanna, 37, took to X, formerly Twitter, and Instagram on Tuesday to reveal her new collection with her combined 257 million followers.
"all you gotta do is say yes 💍@SavageXFenty Bridal Collection is out now," she captioned a photo of herself in lingerie and a wedding veil.
At the time of publication, her X post racked up more than 46.8 million views, 279,000 likes and 4,400 comments. Meanwhile, on Instagram, her post had 974,000 likes and 5,400 comments.
Rihanna launched Savage X Fenty in May 2018 and the brand "celebrates confidence and individuality with sexy lingerie, elevated sleepwear, and more—designed for everyone, every mood, and every occasion," their website states.
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What People Are Saying
In the replies section, many expressed their excitement for the collection, while others wondered if Rihanna and A$AP will get engaged.
"SOMEONE PROPOSE TO ME RIGHT NOW," @agworlhasnoname wrote.
"This color is so pretty! Love it," @mizzhndrxx said.
"Yessssss gurl, I'll say yessss to that collection 🥰🥰🥰🥰🥰," @fastNcur10us chimed in.
"Foreshadowing or whaaa," @_beautyrebel wrote in a note via Instagram with 806 likes.
"Damn this would have been one h*** of a way to announce she was engaged 😍," @HeyChalice shared in a message with 72,200 views and 258 likes.
"when will A$AP Rocky pop the question tho?" @luv4jazlyn asked.
Rihanna and rapper A$AP Rocky, whose real name is Rakim Mayers, were friends for years before they got together at "the end of 2019," she confirmed to Interview magazine. The couple have two sons together—RZA and Riot.
One social media user, however, said not everything Rihanna does has an underlying message.
"Rihanna: slightly moves arm. The world: 'Is it symbolism?' No babe, it's Rihanna being Rihanna," @DenizEdaAktan wrote in a reply with over 11,500 views and 20 likes.
In a 2018 interview with Vogue, Rihanna spoke out about why she started Savage X Fenty.
"Women should be wearing lingerie for their d*** selves. I can only hope to encourage confidence and strength by showing lingerie in another light," she told the outlet. "You don't have to stick to one personality with lingerie; it's fun to play around. You can be cute and playful one week and a black widow next week. You can take risks with lingerie. I want people to wear Savage x Fenty and think, 'I'm a bad b****.' I want women to own their beauty."
What Happens Next
Some new bridal collection items are already selling fast. According to the Savage X Fenty website, the Take a Vow Unlined Balconette Bra, Savage X Stockings With Backseam and Slipper Satin Push-Up Plunge Bra are all "in demand."
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