Newsweek

Advertising Specifications

For more information about advertising opportunities, view our Advertise page or Contact us.

FIXED SIZE DISPLAY AD SPECIFICATIONS (IAB)

The following fixed size ad units are recommended as part of the IAB ad portfolio (with the exception of the 320x100 Large Mobile Banner*)

Ad unit Name
Fixed Size (px)
Initial Load
Subload
Medium Rectangle
300x250
150
300
Half Page
300x600
200
400
Skyscraper
160x600
150
300
Leaderboard
728x90
150
300
Billboard
970x250
250
500
Smartphone Banner
300x50, 320x50
50
100
Large Mobile Banner*
320x100
100
200

For more information about IAB Fixed Size Ad Specifications, please refer to the Interactive Advertising Bureau's standards and guidelines.
Additional rich media/high impact units available (e.g. interscrollers, etc.). Please, contact us, for more information.

ONSITE PRE-ROLL VIDEO DISTRIBUTION (IN-STREAM/VIDEO) (UP TO 30S)
Recommended media file resolution and encoding
Max file size
Video format/Codec
VAST/API frameworks supported
1280x720 @ 1500kbps or
640x360 @ 600 kbps
Aspect ratio: 16:9
20mb
H.264, .MOV, MP4,
Video Bitrate: 1500 kbps min.
VAST 1.0, VAST 2.0, VAST 3.0, VAST 4.0 or VPAID 2.0
Video ad server default size
Length
Audio format/Codec
Frame rate
640x360v
up to 30: (longer duration subject to approval)
codec: AAC/MP3/MP4
Sample Rate: 44.1 kHz
Bus Mode: Stereo
Audio Bitrate: 128 kbps minimum
29.97fps (NTSC) or
30.00 fps (PAL)
NEWSWEEK HOMEPAGE/SECTION HOMEPAGES SPONSORED INSIGHT UNIT
Title
Blurb
Minimum Image resolution
Minimum image file size
Type
Maximum 50 single byte characters, including spaces and punctuation.
Maximum 150 single byte characters, including spaces and punctuation.
395x305pixels
15kb
GIF, JPG or PNG
SPONSORED CONTENT/ADVERTORIAL
Content
Images (min resolution)
Images (type)
Videos
Content and materials supplied by the advertiser - subject to Newsweeks's editorial review and approval
1200pixel wide
GIF, JPG or PNG
Youtube or Vimeo hosted videos (preferred)
OTHER PRODUCTS:
SOCIAL PAID PROGRAM
Name
File type
Maximum file size
Minimum width
Minimum height
Text recommendations
Facebook Image ads
JPG or PNG
30MB
600px
600px
Primary text: 125 characters
Headline: 40 characters
Description: 30 characters
Facebook Video ads
MP4, MOV, or GIF
4GB
120px
120px
Primary text: 125 characters
Headline: 40 characters
Description: 30 characters

For more information about Facebook Ads requirements, visit: Facebook Image Ad Specs / Facebook Video Ad Specs