U.S. Apartment Rent Predicted to Rise 2.5 Percent This Year as Economy Bounces Back

As the economy starts to bounce back from a pandemic that's lasted over a year, U.S. apartment rents are predicted to rise 2.5 percent this year.

Freddie Mac predicted the growth based on the assumption the economy growth continues through the rest of this year and into 2022.

Rents have been rising according to other figures, including those from Zillow. The company tracks a large number of rental properties, including ones owned by individual investors. Zillow's rent index rose 7.1 percent year over year in June, the biggest annual increase on record going back to 2015.

The bounce back is welcome to apartment owners after millions of Americans were unable to pay rent during the pandemic due to layoffs and diminished funds.

For more reporting from the Associated Press, see below.

Apartments for Rent
After San Francisco rental prices plummeted during the pandemic shutdown, prices have surged back to pre-pandemic levels. Above, a "For Rent" sign posted in front of an apartment building on June 2 in San Francisco. Justin Sullivan/Getty Images

Rents are rising, buoyed by strong demand as U.S. home prices push to new highs, leaving many would-be buyers no choice but to rent. At least one measure of rent collections shows fewer tenants are failing to keep up with payments than just a few months ago. And while vacancies haven't fallen back to pre-pandemic levels, they're basically in line with the 10-year average.

The trends represent a shift from earlier this year, when rents weren't growing and vacancies kept rising. That changed in the spring when pandemic-related restrictions were loosened following a ramped-up distribution of coronavirus vaccines. Since then, an improving economy and job market have helped stoke demand for rental housing.

"The tide has really turned quite a bit for [apartment] rentals because of these factors," said Victor Calanog, chief economist at Moody's Analytics REIS.

The national average effective rent, a key industry measure, increased by 0.6 percent in the second quarter, according to data from Moody's Analytics REIS, which tracks owners of communities with at least 50 apartments. The April-June increase snapped a string of four straight quarterly declines, lifting the average U.S. effective rent to $1,394.79. It was also the biggest since the third quarter of 2019. Effective rent is what's left after taking out concessions offered sometimes by landlords to woo tenants.

With demand picking up, landlords are feeling less pressure to offer tenants incentives such as a free month's rent, Calanog said.

"You could have gotten that six months ago, but no more," he said.

In another sign of improving trends for apartment owners, fewer tenants have been failing to pay their rent than just a few months ago, according to data from the National Multifamily Housing Council, an apartment industry group.

The data, which is drawn from rent payments on more than 11 million apartments, show that the percentage of apartments where rent was paid by months' end inched up to 95.6 percent in June after falling the two previous months. In June last year, the rent collection rate was 95.9 percent, then fell gradually until it hit a pandemic-low 93.2 percent in January.

One metric that hasn't improved is the national vacancy rate for apartments. It stayed at 5.3 percent this year, according to Moody's Analytics REIS. In 2020, it went from 4.8 percent in the first quarter to 5.2 percent in the fourth quarter.

Efforts by federal, state and local authorities to help renters who would otherwise be evicted for missing rent payments have likely helped keep vacancy rates from climbing higher.

A federal moratorium on evictions expired at the end of July, setting the stage for mass evictions at a time when an ultra-contagious mutation of the COVID-19 virus is spreading across the U.S. But late Tuesday, the Centers for Disease Control and Prevention issued a new ban on evictions through October 3 in counties with high levels of coronavirus transmissions.

"You can't rule out the very real possibility that vacancies have been stable because of eviction moratoria," Calanog said. "Is it the fake kind of stable?"

Recent earnings reports from several real estate investment trusts, or REITs, that own apartment communities reflect the rental market's solid demand trends.

Mid-America Apartment Communities, which owns more than 100,000 apartments across 16 states, increased its earnings outlook for the year after reporting better-than-expected results last week, thanks largely to strong demand. The company said new and lease renewal rents at apartments in communities open at least a year jumped 12 percent last month from a year earlier.

Three of the other biggest apartment REITs—AvalonBay, Equity Residential and UDR—have also recently reported quarterly results that topped Wall Street's forecasts.

In a research note last week, analysts at Mizuho Securities said the apartment sector remains a "must-own." Mizuho has "Buy" ratings on AvalonBay and UDR.

Buckingham Place
Things are looking up for owners of big apartment communities more than a year after the pandemic knocked the economy into a recession. Rents are rising amid strong demand as U.S. home prices move higher. Above, a leasing sign is displayed outside of residential building in Des Plaines, Illinois. Nam Y. Huh/AP Photo