Google Trends shows searches for the term spiked on Wednesday morning ET, though the cause for that is unclear.
The phenomenon started in July 2020, when TikTok user Rocky Panterra, who described himself as a "struggling actor," sang about how it was easier to lie and tell people he was an accountant rather than explain his actual career.
In the song, which was liked over 700,000 times and shared over 40,000 times, Panterra sings: "I'm a struggling actor, but if I'm asked by a stranger what I do, I'd rather smile and simply state that I have a full-time job—as an accountant. Nobody asks you questions when you say you're an accountant."
"I'm An Accountant" has since been picked up by social media users who make money from producing adult content for websites such as OnlyFans. People use the website to share adult content in return for a subscription fee. It exploded in popularity during the pandemic.
On its website, OnlyFans has claimed its content creators have been able to use the platform to become "more financially free" by paying off debt or saving up for education fees.
On TikTok, one user posted a video of themselves singing along to Paterra's song while posting the caption: "When you make thousands off of OF [OnlyFans] but your father asks where the money coming from."
Another TikTok user said: "If you don't know what an accountant is, then you are probably too young or too straight to be following me."
Users of OnlyFans have referred to stigma surrounding the platform in the past. One content producer, Kirsten Vaughn, told ABC News she lived in a "very conservative" area and said there was "stigma that comes with being in the field."
Paterra told Buzzfeed: "I forget the exact moment that I started to notice the song exiting actor world and entering OnlyFans world as well as the actual accountant community, but I have been laughing along with every use of the sound."
He said the lyrics in his song could apply to any scenario in which people wanted to avoid discussing the details of their profession when asked.