Investing in a Birkin Bag? You'll Get Better Returns Than With Gold

A craftswoman works on a Birkin bag at a Hermès luxury goods factory in Seloncourt, France, on October 4, 2013. Benoit Tessier/Reuters

Your next best investment opportunity may not lie in the stock market or in gold bars. It may be even be as simple as heading to Hermès and investing in the timeless Birkin bag.

According to a new study conducted by Baghunter, investing in one of the handbags (named in honor of British actress Jane Birkin) is the "safest and least volatile investment market" between the bags, gold and the S&P 500.

The study goes on to say that the Birkin bag has never decreased in value, despite the market's frequent fluctuations, recessions and other economic downturns. In fact, its value has increased at an average annual rate of 14.2 percent, for a total 500 percent increase over the past 35 years (covering the time the Birkin bags have been around). The study also predicts that the bags' value will double over the next 10 years.

Why's the Birkin worth so much? For one thing, it's a status symbol. The haute couture bags have been known to range from $13,000 to over $100,000 a pop, and there's a waiting list for snagging an authentic one, which helps create an air of exclusivity. As Evelyn Fox, founder of Baghunter, told Luxury Daily, this is precisely what makes the ultra-luxury Birkin bag a foolproof investment.

"While the luxury market suffers during worse economic times, the ultra-luxury market is impervious to economic factors that can affect other industries such as high-street retail and stock markets," Fox says.

As Newsweek reported, the bag's namesake, Jane Birkin, requested that the retailer "de-baptize" her name from it over the summer, following a harrowing investigation by People for the Ethical Treatment of Animals that alleged the alligators skinned for one iteration of the bag had been inhumanely treated.