Impossible Foods Unveils New Plant-Based 'Pork' Products, Launch Impossible Croissan'wich with 'Sausage' at Burger King

Impossible Foods is launching new plant-based products including a sausage that will be tested at Burger King this month. The meat-alternative brand introduced these products at CES 2020 in Las Vegas this week.

Impossible Sausage at Burger King

Fast-food restaurants, including Denny's, Dunkin', Carl's Jr., and White Castle, have all introduced plant-based meat-alternatives to their menus recently. Burger King, which already serves the Impossible Whopper, is now adding Impossible Sausage to its menu.

Testing at 139 Burger King restaurants in Savannah, Georgia; Lansing, Michigan; Springfield, Illinois; Albuquerque, New Mexico; and Montgomery, Alabama, guests will get to try the Impossible Croissan'wich which is made up of a toasted croissant, egg, cheese, and seasoned plant-based sausage, which will be available for a limited time.

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burger king impossible sausage
The Impossible Croissan’wich will be trialed at select Burger King locations in January 2020. Impossible Foods/Burger King

As the sandwich contains a croissant, egg, and cheese it is not suitable for vegans, and as it is generally cooked on the same oven as meat products, it cannot be considered vegetarian-friendly unless a customer requests for it to be cooked separately.

Be sure to find out which plant-based burgers are vegan-friendly before visiting your favorite fast-food restaurant.

However, the Impossible Croissan'wich could be a healthier alternative to a meat-based fast-food breakfast. Compared to a conventional Jimmy Dean's raw pork sausage, the Impossible sausage has fewer calories, less fat, no cholesterol, and more iron.

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Impossible Pork

The newest meat-free Impossible Foods items are pork alternatives including a pork mince which can be used as a substitute to any ground mince dish. According to the press release: "Like ground meat from pigs, Impossible Pork is characterized by its mild savory flavor, adding delicate depth and umami richness without being gamey or overpowering."

Impossible Pork could be a healthier alternative to meat, according to the nutrition information given. Impossible Pork contains no gluten, no animal hormones, and no antibiotics.

Compared to a conventional 4 ounce Serving of pork, which has an average of 86 milligrams of cholesterol, the plant-based version has no cholesterol and also has more iron, and less saturated fat and fewer calories.

Additionally, Impossible Pork can be certified kosher and halal if it is produced in a kosher or halal-certified plant.

impossible foods pork bao
'Pork' bao made from Impossible Foods' plant-based pork. Impossible Foods

How does pork farming harm the environment?

Pork farming makes up 36 percent of meat production worldwide and 45 percent of the world's land is used for grazing or growing feed crops for livestock. Animal agriculture has a negative impact on wildlife populations and ecosystems as it uses up valuable natural resources and increases greenhouse gas emissions.

Impossible Foods makes its products from plants—specifically soy leghemoglobin—which has a smaller environmental footprint. The heme in Impossible Foods products is the same found in meat, but the plant-based option is created through genetic engineering and fermenting yeast.

Find out where you can purchase Impossible Foods products on the company website.

Impossible Foods Unveils New Plant-Based 'Pork' Products, Launch Impossible Croissan'wich with 'Sausage' at Burger King | U.S.