Heidi Montag has shared video footage of herself eating raw liver and "bull's testicles" while touting the apparent health benefits of her diet.
The TV personality, 35, took to her Instagram account to show herself chewing an uncooked slab of liver as she sung the praises of her barely prepared meal.
Speaking to the camera before indulging, The Hills star Montag said: "There's so many health benefits to eating liver, animal organs, raw liver."
Holding the large piece of raw liver aloft, the reality pointed out: "You see I already had a huge bite here."
Montag, who is married to fellow reality star Spencer Pratt, then proceeded to chew for several seconds, before explaining: "You definitely get used to it."
While she pushed the health benefits of her meal, Montag appeared unwilling to debate the matter as she turned off the comments on her post.
Her raw meat meal is not a one-off, as earlier this month she also shared a video clip of herself attempting to chow down on what she said she "thought" were bull's testicles.
Crediting meat supplier Force of Nature with getting the delicacy to her, she showed off the fresh cuts on a plate before indulging.
"So I'm going try these, eating live organs," before taking a bite into one of the pieces of meat and saying to the camera that it was "not too bad."
Following her taster with a sip of water, Montag went in for a large slab from the same plate, noting that it was "slippery" as he almost slid out of her hand.
"I think I might need to cook this one," she said, as she struggled to penetrate the flesh with her pearly white teeth. "That was a little intense."
After popping a miniscule breakaway piece of meat into her mouth, Montag described it as "chewy," though she showed her approval with a thumbs up.
In her caption, Montag tagged the Instagram account of podcaster Paul Saladino, MD, a physician who is an outspoken advocate of the carnivore diet.
Saladino's website describes him as a "leading authority on the science and application of the carnivore diet. He has used this diet to reverse autoimmunity, chronic inflammation and mental health issues in hundreds of patients, many of whom had been told their conditions were untreatable."
Bull's testicles are eaten in parts of the U.S. and Canada, with the name of the dish varying from Rocky Mountain oysters to prairie oysters, depending on the region. However, unlike Montag's version, the testicles are served as a cooked dish.
While Montag promotes a raw meat diet, the Centers for Disease Control and Prevention (CDC) has warned that raw meat may contain Salmonella, E. coli and Yersinia, among other bacteria.
To combat such risks, the CDC recommends people "thoroughly cook poultry and meat. You can kill bacteria by cooking poultry and meat to a safe internal temperature.
"Use a cooking thermometer to check the temperature. You can't tell if meat is properly cooked by looking at its color or juices."
