How Donald Trump's Iowa Rally Could Kickstart 2024 Presidential Campaign

A large crowd is expected at Donald Trump's upcoming rally in Iowa following recent positive polls and continuing speculation about his 2024 plans.

The former president is set to headline the "Save America" event at the Iowa State Fairgrounds in Des Moines on Saturday, with other speakers including Iowa Representatives Mariannette Miller-Meeks and Ashley Hinson, and Iowa Secretary of Agriculture Mike Naig.

Organizers have told Iowa's Local 5 that they expect tens of thousands of people to attend the rally, which will take place after a Des Moines Register-Mediacom Iowa Poll revealed that Trump is more popular now than he has ever been in the state which he won easily in both 2016 and 2020.

The survey shows that 53 percent of Iowans—including 91 percent of Republicans—have a favorable view of Trump, with 45 percent having an unfavorable view. As noted by The Des Moines Register, these figures are Trump's best showing ever on either metric in Iowa.

The results mean that there is a potential subplot around the upcoming rally in Iowa. It is likely that the GOP will keep Iowa as the first voting state in the caucuses to find the 2024 presidential candidate, meaning what voters think in the Hawkeye state still carry huge significance.

An impressive turnout in Iowa could be yet another signal that Trump will ultimately decide to run again in 2024, having been flirting with the idea almost immediately after he left office.

While The Des Moines Register-Mediacom Iowa Poll does not ask about the possibility of Trump as president, instead asking those taking part to state whether their feelings towards him were "very favorable, mostly favorable, mostly unfavorable or very unfavorable," the results show that there is no indication his popularity in the key state has wavered.

Trump has also appeared to begin the groundwork for a potential 2024 campaign after his leadership PAC hired two Iowa political consultants—Eric Branstad and Alex Latcham—as senior advisers.

Jeff Kaufmann, the Republican Party of Iowa chairman, told The Wall Street Journal that he spoke to Trump in August and he is instead focused on the 2022 midterms and using his influence to help the GOP win back control of the Senate and the House.

"He never brought up him running for the presidency," Kaufmann said. "He very clearly understands that potentially the road to the majority in the federal House of Representatives goes through Iowa and he wants to definitely be a part of that."

However, Kaufmann added that if Trump were to announce his 2024 intentions, he would still need to extensively campaign in Iowa and hope for good turnouts at his rallies.

"Even somebody that's getting a 91 percent approval rating has to make their case for running for the presidency," Kauffman said.

trump rally iowa
Donald Trump speaks to supporters during a rally at the Des Moines International Airport on October 14, 2020 in Des Moines, Iowa. Trump will be in Iowa this weekend for a "Save America" after a poll found he is now more popular in the state than when he was president. Scott Olson/Getty Images